We're building CarDealerTool in the open — and this blog is where we'll share the journey.
Independent used-car dealers have been stuck with software that's overpriced, bundled, and a decade behind the web their shoppers live on. We're building a modern, all-in-one alternative — fairly priced, honest about where it is, and shaped by the dealers who use it.
We start with what has to be bulletproof: a fast, SEO-ready dealership website that actually ranks on Google. Then we grow outward — inventory, CRM, deals, BHPH — module by module, shipping only what's genuinely done.
Here you'll find practical guides for running a modern independent lot — dealer licensing, SEO, financing, selling online — and honest updates on what we're building.
If that sounds like the platform you've been waiting for, join us early as a founding dealer.
— Alex, founder